Text

Description

Text. That’s it. That’s the phrase. No punchline, no wink, no explanation. It says what it is, which is more than most slogans manage, and the deadpan does all the work.

The design is a round badge with a double ring border, a big speech bubble sitting in the middle and a small row of stars above and below. A ribbon banner cuts across the front, and the word TEXT is set on it in heavy, chunky slab capitals. It looks official, a bit like a vintage seal of approval for the word itself.

Made for the minimalists, the literal-minded and your people who think the funniest thing in the room is saying exactly what’s on the label.

Classic: Bella + Canvas 3001: 100% combed and ring-spun cotton, 4.2 oz, classic unisex fit. Printed on demand and shipped from the UK.

Heavyweight: Comfort Colors 1717: garment-dyed heavyweight 100% cotton, 6.1 oz, relaxed boxy fit. Printed on demand and shipped from the UK.